Bluetooth Headsets Will Be The Second Largest Smart Device Category

Analysts said global smart device shipments will reach 3 billion by 2023, compared with 2.4 billion in 2019. Half of these, and the number one category, will remain smartphones, or 1.5 billion, showing small but consistent growth (at the same time, PCs, laptops and tablets will decline).

The second largest category is smart headphones. This includes everything from true wireless earphones (TWS) to over-ear headphones. It is expected to ship 726 million units by 2023.

In the short term, Canalys expects personal audio shipments to reach 490 million units this year, up 32.1 percent from last year. Check out the chart below - the horizontal axis represents growth from 2019 to 2020, and the vertical axis represents long-term development from 2018 to 2023.

Smart speakers, a larger audio accessory, will be the second fastest growing category. Shipments rose 21.7%, with manufacturers expected to ship 150 million units this year.

By the end of the year, Apple's AirPod and Watch business is expected to surpass Mac and iPad revenue. However, Canalys pointed out that Apple will have to face challenges from other manufacturers.

Designers are tired of the bluetooth headphones on the market. As a smart, social headset, Muzik wants to do more. It uses Shazam-like audio recognition to know what song you're listening to. Plus, if you're using Pandora to listen to music, it's easy to share links on social networking sites.

You can customize every button on the headset and they are also simple apps. You just click the button of the program you want and select a preset function from the list. Muzik also plans to release an SDK where developers can add their own features.

Maybe you think these features are gimmicks. They're small improvements, but think about it, you can share the music you're listening to without touching the headphones, and the headphones automatically use your phone to send tweets. Muzik's focus is on social sharing rather than deeper customizability and sound settings.

But it still ran into some trouble. The audio quality of the Muzik headphones isn't superlative, plus it's for the price. Both low-end and mid-range headphones are lethargic, but on the plus side, the Muzik is much better than them. In fact, Muzik's biggest challenge isn't about the headset's quality: it's about the lack of sharing on social networks. Do you listen to music recommended by your friends?

The social network operator is one of Muzik's main investors. They've been trying to create a true "Instagram" style of music. Designers integrate music-related services to make them easier to share, save, and adapt to your and your friends' tastes.